Audience Theory - 4 Quadrant

POSSIBLE POINTS OF INFLUENCE

- Romance films that fulfil the four-quadrant demographic are always films with adult protagonists. Kate Winslet's character is a teenager, but both her character traits and her casting gives her

Wikipedia's entry

In the Hollywood movie industry, a four-quadrant movie is one which appeals to all four major demographic "quadrants" of the moviegoing audience: both male and female, and both over- and under-25s.^[1] Films are generally aimed at at least two such quadrants, and most tent-pole films are four-quadrant movies. A film's budget is often correlated to the number of quadrants the film is expected to reach, and movies are rarely produced which are aimed at fewer than two quadrants.^[2]Although four-quadrant movies are generally family-friendly, this is not a requirement.^[3] Some other genres meeting this may be romantic (such as Titanic and Meet the Parents) or horror films (The Exorcist), or be crowd-pleasing in nature.^[4][5] Four-quadrant movies often have both adult and child protagonists.^[6] They are often built on a "high-concept" premise with well-delineated heroes and villains, with emotion, action and danger present in the story.^[7]+

Their table

The website screencraft naming "10 essential elements" of a four-quadrant film.

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